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Tag Archives: digital planning

How to measure your entire marketing strategy in 4 crazily simple KPIs.

Does hearing the term “KPI” fill you with fear? A step by step guide to setting 4 simple digital KPIs for your entire customer journey.

Data insights: how to get the real story.

Your data can give you really interesting and useful facts about your brand, but there are a few things you need to do to get there.

Planners are connectors.

Digital in the UK is vast and sophisticated with organisations making their mark through delivering complex digital solutions. How does a planner help?

How to train your thinking brain.

Being a planner involves thinking, and lots of it. Developing your own style of creating and musing is an important part of this role, find out 4 ways to stretch your thinking.

Communication – the 7th essential skill of a digital planner.

Are your stakeholders confused by complex ideas and jargon? Discover how communicate your ideas more effectively.